Writing content for incredible SEO takes a plan. Without the right plan for your content, you won’t gain the power of all the potential SEO benefits you can get from well written content. Here are seven tips to help you with writing the best possible SEO content for your website and blog.
1. An Attention Grabbing Headline
Whenever you search with Google or any other search engine, your headline or title becomes the click-able part of the search results. It needs to grab the attention of the person searching and make them want to click. A good headline jumps off the page and screams for someone to click.
2. Your Reader Comes First
After the headline, you need to provide usable content for your readers. It’s more important to write for those reading the content than for the search engines. If you write content for the reader, you will provide a better user experience. All the recent search engine update focus on the user experience, so you need to do the same thing with your content.
3. Length of Content
Writing content with the right length will make a difference. It varies a little depending on the type of content you’re writing, however. For excellent local SEO, 300-400 words are enough, but more general keywords require 700-1,000 words. Research the other websites and blogs making it to the top of Google for your keyword phrase to see how much content they have on their pages.
4. Bullet Points and Sub Headings
Splitting your content makes it easier to read. Using bullet points to create a list or sub headings to split your content will provide both SEO benefits and make it friendlier for the reader.
5. Keyword Usage
Choosing a main keyword and three to five secondary keywords will provide the best chance for higher listing. Use the main keyword in the title, first paragraph and last paragraph, as long as it fits naturally. The secondary keywords only need to be used once throughout the content, but they need to fit naturally, as well.
6. Provide Images with your Content
Images are worth a thousand words and help provide a better reader experience. If you want the best out of your content, you need to provide a related image.
7. Using Tags
Tags for your blog posts and for your images can help you list higher in Google, Yahoo and Bing. This will help you get the most out of your content and rank higher for your main keywords.